Press & Media
“Women are craving ease. Our clients want pieces that instantly make them feel polished without requiring much thought or styling effort. A great white dress removes the mental load.”
Maegan Watson — Women’s Wear Daily, June 2026
Why the Little White Dress Is Having a Big Moment →
The Y2K Halter Top Gets an Elevated Reboot, featuring Amaia Watson →
Featured in Fashion Mannuscript, June/July 2026 →
“The freshest way to style a little white dress right now is with understated accessories that feel intentional but relaxed.”
Maegan Watson — Women’s Wear Daily
Mastering wardrobe challenges and elevating your principal’s closet →
Pro tips and tricks for the most effective wardrobe refresh →
Maegan Watson on founding a styling firm to help professional women build functional, stylish wardrobes →
An exploratory study of the differences between fast fashion and slow fashion consumer decisions →